The rapidly evolving digital landscape of 2025 is something to be mastered Search engine optimization (SEO) opens doors to skyrocketing website traffic and business growth – without spending a cent. As AI tools and algorithm updates change online visibility, free SEO courses in 2025 are proving to be game-changing for beginners, marketers and website owners alike. Developed by industry giants like SEMrush, HubSpot, and Google experts, these free gems offer practical skills, certifications, and real-world tactics. Whether you want to rank higher on Google or create killer content, dive into our curated roundup of it nine best free SEO courses in 2025. They offer bite-sized lessons that turn beginners into pros, all available now online.
The Nine Best Free SEO Courses in 2025: Specifications and Highlights
These are outstanding free SEO courses in 2025 Combine theory with practical projects. Sign up today to improve your rankings and stay one step ahead.
- Semrush SEO crash course with Brian Dean SEMrush Academy equips beginners with a step-by-step plan for Google ranking.
- length: 50 minutes (7 videos)
- Teacher: Brian Dean (Backlinko founder)
- Key competencies: Keyword discovery, content creation, link building, performance tracking
- Advantages: certificate; actionable checklists
- HubSpot SEO Certification Course HubSpot Academy guides users through comprehensive SEO strategies to increase organic traffic.
- length: 3 hours 50 minutes (26 videos)
- instructor: Matthew Howells-Barby, Rachel Sheldon
- Key competencies: Site audits, keyword research, technical SEO, data analysis
- Advantages: certificate; real case studies
- UC Davis Google SEO Basics Coursera offers academic insights into Google’s ranking mechanics.
- length: 29 hours (4 modules)
- Teacher: Rebekah May
- Key competencies: Competitor analysis, sitemaps/robots.txt, technical audits, social signals
- Advantages: certificate; practical projects
- Semrush keyword research course with Greg Gifford Master profitable keywords to drive targeted traffic.
- length: 47 minutes (8 videos)
- Teacher: Greg Gifford
- Key competencies: Search intent analysis, competitor spying, “not provided” decoding
- Advantages: certificate; Content optimization framework
- The SEO roadmap LearningSEO.io depicts a self-paced journey from basics to advanced tactics.
- length: Self-study (10 sections)
- Creator: Aleyda Solis
- Key competencies: Workflows, platform-specific SEO, automation tools
- Advantages: Curated expert resources; no certificate
- Content-Based SEO with Brian Dean Create rank-worthy content that attracts backlinks and readers.
- length: 5 hours (27 videos)
- Teacher: Brian Dean
- Key competencies: Intent optimization, link building strategies, scalable production
- Advantages: certificate; proven frameworks
- International SEO with Aleyda Solis Expand globally with targeted international tactics.
- length: 1 hour 10 minutes (16 videos)
- Teacher: Aleyda Solis
- Key competencies: Market identification, localization, success metrics
- Advantages: certificate; Implementation worksheet
- Local SEO course with Greg Gifford Dominate local searches for brick-and-mortar profits.
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- length: 78 minutes (10 videos)
- Teacher: Greg Gifford
- Key competencies: Google Business Profile Optimizations, Quotes, Rating Strategies
- Advantages: certificate; Maintenance system
- Technical SEO course with Bastian Grimm Eliminate website hurdles to achieve excellence.
- length: 3 hours (34 videos)
- Teacher: Bastian Grimm
- Key competencies: Crawl optimization, mobile indexing, log analysis, JS SEO
- Advantages: certificate; Examples from practice
Ready to level up? In 2025, in addition to these free SEO courses, get a free trial of SEMrush, perform keyword searches and audits, and watch your website skyrocket. Start learning today – your top spot on Google is waiting for you!
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