The two-seat 2026 with rear-wheel drive and scissor door Maserati MCPura This sports car was priced at $450,000 before on-road costs before it arrived in Australia early next year – less than the MC20 it replaces.
Maserati Australia has announced a starting price of $450,000 for the upgraded MCPura Coupé, while the MCPura Cielo (Convertible) will cost $520,000 before on-road launch.
This compares to $490,000 for the previous MC20 coupe and $555,000 for the previous MC20 convertible when last updated in 2023, with Maserati Australia saying it had benefited from a better exchange rate for the MCPura.
This makes the Italian brand’s premium sports car with the trident more affordable than the McLaren Artura, which costs $495,004 before on-roads, the Porsche 911 Turbo S ($577,300 before on-roads) and the hybrid V6-powered Ferrari 296 GTB ($604,000 before on-roads).
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A revised version of the MC20, the MCPura – a name Maserati says represents a “pure” expression of its supercar – features upward-opening “butterfly doors” in both coupe and convertible forms.
The streamlined exterior design is also offered in a range of custom finishes including matte, gloss, three-layer and four-layer, but features unpainted areas that showcase the lightweight carbon fiber construction.
The mid-mounted 3.0-litre twin-turbo ‘Nettuno’ (which means ‘Neptune’ in Italian) and 90-degree petrol V6 produces 463kW of power and 720Nm of torque – identical outputs to the MC20 – and accelerates it to the same claimed 0-100km/h time of 2.9 seconds.
The Italian automaker claims a top speed of “more than 320 km” for its new performance heroes, which are equipped with 20-inch forged alloy wheels and have an active exhaust to support the high speed.
The chassis also features adaptive suspension tuned to customizable driving modes, including an Ultimate Corsa setting for maximum performance and engagement.
Maserati also points to the lightweight chassis, which results in a curb weight of just 1,394kg and means the MCPura only needs 33 meters to come to a stop from 100km/h.
On the Cabriolet, a retractable roof made of polymer-dispersed liquid crystal (PDLC) glass can change from opaque to transparent with a single touch, providing complete shielding or total immersion in the sunlight coming from above.
The convertible also features a carbon-finish flat-top steering wheel, while the coupe’s steering column is covered in Alcantara. Both are equipped with paddle shifters for the eight-speed dual-clutch automatic transmission.
There are also leather seat covers with Alcantara inserts as well as the dashboard and doors as well as leather door pull straps.
Maserati’s Fuoriserie personalization program also extends to the interior, including seats completely covered in Alcantara.
The MCPura will be manufactured at the historic Maserati factory in Modena alongside the Porsche 911 GT3 RS competitor GT2 Stradale and the upcoming GranTurismo and GranCabrio models.
Maserati’s global sales fell by more than half in 2024, from 26,600 cars in 2023 to just 11,300 last year, as the company halted production of key models, including the Levante large SUV and Ghibli large sedan, to make way for upcoming electric models – which have now been discontinued.
Rumors that the brand was for sale have been denied by parent company Stellantis, which under its latest CEO is determined that Maserati remains a luxury brand in the company’s broader portfolio, which also includes Alfa Romeo.
In Australia, Maserati sold 377 cars in 2024, up from 638 the previous year, in contrast to record sales from rivals such as Lamborghini.
The majority of Maserati sales came from the Grecale mid-size SUV, which will soon be available locally in the limited edition Tributo II Bruciauto. Pricing and full details to be announced.
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