In this episode of the Insider Hustler’s Brain Podcast, Daily Sparkz speaks with Jabez Reuben, founder of Link Building Mastery.
Jabez shares his inspiring story of how he went from working as a domestic worker to becoming a successful SEO expert.
They discuss his agency’s growth, the importance of building a personal brand, and how working with the community has helped him do so.
From house servant to SEO success
Jabez began his career in India as a house servant. However, after a bicycle accident, he learned SEO, digital marketing, and website building during his recovery.
What followed was a life-changing decision – he moved to Chiang Mai, Thailand to pursue his passion for the online space. Over time, he mastered SEO and started Link Building Mastery, which started as a small event but grew into a mini-conference with over 70 attendees.
A large part of Jabez’s success is due to his belief in working with the competition. Instead of seeing others as rivals, he embraced the idea of mutual growth.
This philosophy allowed him and others to collaborate and learn from each other, which contributed to the success of his event.
“Collaborating with competitors leads to mutual growth and success.” — Owned by Reuben
A key takeaway from Jabez’s experience is the importance of personal branding. Even though he considers himself an introvert, he realized that entrepreneurs in today’s world need to go public.
Building your personal brand was an essential step in gaining visibility and credibility in your industry. Despite the discomfort, Jabez pushed himself to actively engage with his audience and engage in public speaking.
Jabez has a positive opinion on the topic of AI. He does not fear AI as a threat, but sees it as a valuable tool that helps increase productivity. He uses AI for tasks like content creation and data analysis, allowing him to focus on the creative aspects of his work.
When it comes to finances, Jabez emphasizes the importance of investing in yourself.
He admits that he spent money on luxury experiences early on, but later realized that investing in skills, knowledge and self-improvement brings the most value. His main goal is to leave a legacy for his family and inspire the next generation with his journey.
“Invest in yourself and your growth, not just your wealth.” — Owned by Reuben
Jabez’s daily routine is based on gratitude and flexibility. He begins each day with a moment of reflection and spends time with his wife before getting to work.
Jabez values adaptability and understands that setbacks and changes in routine are natural and should be embraced as part of growth.
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A personal note from Jitendra
Listening to Jabez’s story made me realize how important it is to keep going, no matter where you start.
His journey shows that hard work, staying true to yourself and working with others can lead to great things.
What sticks with me most is his focus on personal branding – it’s often overlooked, but it’s so powerful.
I hope you find his story as inspiring as I did, and remember that growth isn’t just about your business, it’s about you too.
