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Europe’s best-selling model in 2025 was an affordable small car

While Australia’s best-selling model last year was a pickup truck that can cost more than $90,000 by the time it hits the road, a much cheaper vehicle took the top spot in Europe in 2025.

For the second time in a row, the… Dacia Sandero was at the top of the charts in Europe – at least according to the Renault-owned brand, although JATO’s data is not yet publicly available.

Dacia says it has actually been the best-selling car in Europe since 2017 when only private sales are taken into account, but that the Sandero has taken over in 2024 when all-channel sales are counted. It is said that every 55th car sold in Europe was a Sandero.

However, there is still no breakdown of Sandero sales in Europe for 2025. Dacia itself claims to have sold 289,295 Sanderos worldwide, a decrease of 6.5 percent compared to last year. The Romanian brand’s total global sales amounted to 697,408, an increase of 3.1 percent.

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The Volkswagen Golf was Europe’s best-selling model from 2008 to 2021, the Peugeot 208 took over in 2022 and was displaced by the Tesla Model Y in 2023.

The Sandero, in turn, took the top spot in 2024, which it reportedly held in 2025.

In Germany, the Sandero range starts at €12,790 (~A$22,200), making it the brand’s cheapest model, although not the smallest – the Spring EV is smaller but starts at €16,900 (~A$29,400).

For comparison, the Volkswagen Golf range starts at 29,395 euros (~$51,200), while the Peugeot 208 starts at 24,130 euros (~$42,000).

The Sandero hatchback is 4,102 mm long, 1,853 mm wide and 1,495 mm high with a wheelbase of 2,604 mm. This makes it roughly the same size as the 208. The robust Stepway version is slightly taller.