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HomeLifestyleRecipesAustralia's new car market could exceed 1.4 million by 2035

Australia’s new car market could exceed 1.4 million by 2035

Australia has just recorded 1,241,037 New car sales in 2025, but what happens next doesn’t just affect product cycles and supply chains. Over the next decade, the biggest structural drivers will be population growth, ongoing changes in vehicle manufacturing, and the rate at which electrified powertrains displace conventional powertrains.

According to the Australian Bureau of Statistics (ABS), Australia’s population was 27.6 million people as of June 30, 2025.

The ABS also emphasizes that long-term population figures are projections, not predictions – they illustrate what would happen if assumed fertility, mortality and migration levels came to pass. This is important because any vehicle story of the “next decade” must be scenario-based and not certain.

The ABS 2022-based projections show Australia’s population increasing to 29.3-29.9 million (low to high) by 2030 and 29.9-32.0 million (low to high) by 2035.

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If Australians continued to buy at roughly the same per capita rate as in 2025, the calculation implies a larger overall market, even without a change in “cars per person”.

Using the 2025 result (1,241,037 sales) and the June 30, 2025 ABS population (27.6 million), Australia purchased approximately 44.9 new vehicles per 1000 population in 2025.

Applying this 2025 rate to the projected total population provides a simple scale reference:

Year scenario Projected population Implied new car sales
2030 Low 28,754,774 1,292,287
2030 medium 29,294,970 1,316,564
2030 High 29,944,100 1,345,737
2035 Low 29,885,092 1,343,085
2035 medium 30,862,815 1,387,026
2035 High 32,021,148 1,439,083

These are not predictions, but what the market size would look like if sales per person were maintained in 2025 and the population grew in that sense.